About Us

It was a warm and sticky Saturday evening in Bangkok some time in the summer of 2017. Scotty McKercher and I were sipping 'flaming Lambos' in one of the many rooftop bars of the city, when he asked if I would be interested in helping him out distribute SMIK SUP, the brand he had just started a year or two prior to that.

I had been riding his windsurf designs as a teenager, and his SUP shapes through Starboard for many years, so I knew he had a knack for board design, and we shared the vision he had for his new brand.

It didn't take much to convince me. After six years spent in Thailand, I headed back west and SMIK SUP Europe was started in 2018, from my apartment in Barcelona, Spain.

Six years down the line, distribution is established throughout Europe with a network of dealers and SMIK has started to find its place in a very competitive European market.

Our goal always has been to do things the right way, and keeping it simple, in order to offer the best products and the best service while still having the time to get in the water whenever the conditions are good.

 

Antoine Lefebvre

SMIK SUP Customs Morocco Antoine Lefebvre

About SMIK

The man behind SMIK needs no introduction, but we'll give him one anyway. Scott McKercher, Aussie windsurfing icon and 2004 PWA wave world champion, is renowned for his incredibly smooth, surf-style waveriding and his instrumental role in shaping the landscape of SUP from its early days as Starboard's windsurf and SUP lead designer for over two decades.

Having retired from professional competition in 2008 to focus on board design and testing, he started SMIK SUP in 2016, leveraging his world-class experience and the richness of the Western Australia coastline to produce superior designs. Based in Margaret River, where most of the prototypes are designed and tested, SMIK offers a simplistic range of boards, from entry-level to high performance shortboards and longboards, and more recently wingfoil designs. The goal? Producing gear that make you want to stay out longer because you're having too much fun.

With that ideology in mind, and inspired by a set of Mark Richards twin fins he had lying around, Scotty drew up a prototype with compact dimensions, a full nose, a hip in the outline and fitted the Mark Richards' twin fins and a nubster. In 2017, the Hipster Twin was born. A stable board with blistering speed, offering high-performance to the average surfer while being accessible, fun and forgiving with incredible accelerations through carves.

Like a ripple on a glassy lake, the Hipster Twin's performance echoed in the SUP world via word of mouth, along with some very favorable test reports in international press, and SMIK cemented its place on a very competitive market, while imitators attempted to replicate its success.